Crusaders name/branding
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@Duluth said in Crusaders name/branding:
I split this off from the main thread about the shooting
... and with average good luck you will be using it to wrap the fish and chips by next Friday night!
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Thought it was quite over the top when I first read about this story unfolding but it was Quite interesting watching the Saders CEO on the news,this evening apparently it’s something as an administration they had been thinking about long before the trajic events of Friday ,can’t say I agree with it but you know what , if it brings a city together in terms standing with their Muslim brothers and Sisters and it brings people together it’s probably worth putting out there
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I’ll happily change my username to ACT Champions....
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@ACT-Crusader thats implying everyone else are the losers cos you are the champions, and losers dont get certificates!
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@taniwharugby said in Crusaders name/branding:
@ACT-Crusader thats implying everyone else are the losers cos you are the champions, and losers dont get certificates!
Well if the shoe fits 😀
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@Duluth said in Crusaders name/branding:
I just hope no decision is made quickly. A quick decision will be more likely to change the name. A slower process will allow some nuance to creep in
This. The more considered the decision is the better.
@Steven-Harris said in Crusaders name/branding:
Thought it was quite over the top when I first read about this story unfolding but it was Quite interesting watching the Saders CEO on the news,this evening apparently it’s something as an administration they had been thinking about long before the trajic events of Friday ,can’t say I agree with it but you know what , if it brings a city together in terms standing with their Muslim brothers and Sisters and it brings people together it’s probably worth putting out there
At least half of it will be thinking about what any viable alternative names are. @ACT-Crusader lobbying for Canterbury Champions should convince any non-Cantabs sitting on the fence to lobby for keeping the name.
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@Donsteppa said in Crusaders name/branding:
@Duluth said in Crusaders name/branding:
I just hope no decision is made quickly. A quick decision will be more likely to change the name. A slower process will allow some nuance to creep in
This. The more considered the decision is the better.
@Steven-Harris said in Crusaders name/branding:
Thought it was quite over the top when I first read about this story unfolding but it was Quite interesting watching the Saders CEO on the news,this evening apparently it’s something as an administration they had been thinking about long before the trajic events of Friday ,can’t say I agree with it but you know what , if it brings a city together in terms standing with their Muslim brothers and Sisters and it brings people together it’s probably worth putting out there
At least half of it will be thinking about what any viable alternative names are. @ACT-Crusader lobbying for Canterbury Champions should convince any non-Cantabs sitting on the fence to lobby for keeping the name.
Thats ACT-Corgi to you.
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@Steven-Harris said in Crusaders name/branding:
Thought it was quite over the top when I first read about this story unfolding but it was Quite interesting watching the Saders CEO on the news,this evening apparently it’s something as an administration they had been thinking about long before the trajic events of Friday ,can’t say I agree with it but you know what , if it brings a city together in terms standing with their Muslim brothers and Sisters and it brings people together it’s probably worth putting out there
One this is for sure, changing the name would not bring the city together, it would be a polarizing decision at best.
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@No-Quarter I think the key point is,it’s being driven from the organisation themselves including the players.
And it was also confirmed it was the players that decided to pull the pin on last nights game. -
@Donsteppa adding Colin Cooper in not a deal..!lol
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@Steven-Harris said in Crusaders name/branding:
@No-Quarter I think the key point is,it’s being driven from the organisation themselves including the players.
And it was also confirmed it was the players that decided to pull the pin on last nights game.The article only talks about anonymous social media users, and a mention of a post from Guy Williams 3 years ago. And of course the media decided to blow that up into a story to generate clicks/revenue (which is a vile thing to do). That is what the organisation is responding to.
Totally fine with the players not wanting to play last night.
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@jegga said in Crusaders name/branding:
I'm 100% behind a name change if its the Canterbury corgis and I get to see Read leading his team out with a couple of these on a leash.
Make it happen please, you know it makes sense.
No way. Those things are nasty little shits.
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There are much more important things to discuss but here is my 5 Cents.
My gut reaction 24 years ago when I first saw that the Canterbury-based Super franchise had decided to be "the Crusaders" was that they had chosen an unwise name. The Crusades were horrible wars of racist violence using religion as an excuse for barbarism. Jonathan Riley-Smith and Christopher Tyerman's books on these conflicts are excellent. As was the 1990s BBC TV series with Terry Jones.
The problem now is that fans are used to the name "the Crusaders" and are used to the Crusaders more often than not being champions. Many of the greatest Rugby players and coaches of the 21st Century have been part of the franchise. There is also a long tradition of sports teams using non-PC names eg. Redskins, Knights, Saracens, Vikings, Pirates, Raiders that are at the very least a little bit historically problematic.
My preference would be for The Crusaders to keep their name but change some of their branding. Ditch the guys charging around on horseback with swords. Show a bit more cultural and historical awareness and sensitivity in their marketing.
If there is to be a name change, how about The Pioneers? It would be a nod to Christchurch and the Canterbury region as a welcome home over the years to so many who came to New Zealand. It would be a nod as well to Kate Sheppard and the pioneering role of Christchurch Suffragettes in achieving votes for women for the first time anywhere in the world. It would pay homage to the New Zealand (Maori) Pioneer Battalion who served as part of the NZ Expeditionary Force in World War One. It would acknowledge Nelson's Ernest Rutherford and his pioneering role in splitting the atom. It would also be nod to the way the franchise has time and time again led the world in new Rugby strategy, systems and tactics.
I suspect most fans will still want their team to keep its name.
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Best thing would be for the Crusaders board to meet the Muslim leaders, after which a joint signed press release is issued in which the Muslim leaders note there is no link whatsoever between the sporting team and the tragedy and that they support keeping the name and are right behind the team as representatives of the people of the Crusaders catchment area.
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@sparky said in Crusaders name/branding:
There are much more important things to discuss but here is my 5 Cents.
My gut reaction 24 years ago when I first saw that the Canterbury-based Super franchise had decided to be "the Crusaders" was that they had chosen an unwise name. The Crusades were horrible wars of racist violence using religion as an excuse for barbarism. Jonathan Riley-Smith and Christopher Tyerman's books on these conflicts are excellent. As was the 1990s BBC TV series with Terry Jones.
The problem now is that fans are used to the name "the Crusaders" and are used to the Crusaders more often than not being champions. Many of the greatest Rugby players and coaches of the 21st Century have been part of the franchise. There is also a long tradition of sports teams using non-PC names eg. Redskins, Knights, Saracens, Vikings, Pirates, Raiders that are at the very least a little bit historically problematic.
My preference would be for The Crusaders to keep their name but change some of their branding. Ditch the guys charging around on horseback with swords. Show a bit more cultural and historical awareness and sensitivity in their marketing.
If there is to be a name change, how about The Pioneers? It would be a nod to Christchurch and the Canterbury region as a welcome home over the years to so many who came to New Zealand. It would be a nod as well to Kate Sheppard and the pioneering role of Christchurch Suffragettes in achieving votes for women for the first time anywhere in the world. It would pay homage to the New Zealand (Maori) Pioneer Battalion who served as part of the NZ Expeditionary Force in World War One. It would acknowledge Nelson's Ernest Rutherford and his pioneering role in splitting the atom. It would also be nod to the way the franchise has time and time again led the world in new Rugby strategy, systems and tactics.
I suspect most fans will still want their team to keep its name.
The last Crusade happened 800 bloody years ago. Not 8, not 80, 800. If anyone is offended by that they need their fucking head examined.